Professional Service
Case Studies
Real search improvements, with the commercial context left in.
The useful bit is not the percentage on its own. It is the problem, the diagnosis, the work carried out and why the result mattered. These case studies show how SEO becomes more valuable when technical fixes, better pages, content and conversion paths point in the same direction.
Proof with context
What these case studies prove
We are not interested in vanity traffic. The best SEO work either unlocks demand that was already there, fixes a bottleneck that was suppressing rankings, or makes an existing page better at turning searchers into leads.
Explore Our SEO Case Studies
Filter by industry and look beyond the headline metric. The stronger stories show search visibility becoming enquiries, sales opportunities or cleaner market coverage.
AI4,549LLM sessions
AI Search
Sports Technology SaaS
+405%
Tracked how AI platforms drove SaaS discovery, with ChatGPT producing most LLM visits while AI Overviews carried the strongest mention and citation presence.
4,549LLM Sessions
162AI Mentions
239Citations
AI7:11avg duration
AI Search
FinTech SaaS
+71.7%
Showed how deep educational content and support documentation helped a FinTech SaaS brand earn high-engagement AI referral traffic.
1,322LLM Sessions
758Engaged
80Countries
AI893LLM sessions
AI Search
Leather Goods E-commerce
+435%
Analysed how product pages, material detail and schema opportunities helped individual SKUs become AI recommendation entry points.
893LLM Sessions
451Engaged
66Key Events
AI88LLM sessions
AI Search
Bridal E-commerce
+1,660%
Mapped how AI platforms found bridal category, designer and product pages where structured attributes matched shopping questions.
88LLM Sessions
62Engaged
90.9%ChatGPT
AI61LLM sessions
AI Search
Self-Storage Provider
+662.5%
Showed how storage advice, service schema opportunities and AI platform monitoring turned specialist content into qualified AI referrals.
61LLM Sessions
31Engaged
8.2%Conv Rate
Bridal Fashion
Bridal Dress Designer
+137.5%
Grew bridal dress SEO clicks by improving commercial page relevance, image-led page quality and search coverage across research-stage dress queries.
+137.5% Organic Traffic
+118.1% Impressions
3 mo. Timeline
E-commerce
Leather Wallet E-Commerce
+49.3%
Lifted organic clicks for a leather goods brand by improving search snippets, page alignment and the message users saw before they clicked.
+49.3% Organic Clicks
+45.2% CTR
3 mo. Timeline
Sports & Entertainment
Football Application
+34%
Grew organic traffic for a football app by improving content coverage around the searches users already made before choosing a tool.
+34% Organic Traffic
+29.3% Impressions
3 mo. Timeline
Beauty & Wellness
Phoenix Spa and Beauty
+70%
Improved local search visibility for a beauty salon by making service demand, location signals and page relevance work harder together.
+70% Organic Traffic
+188% Impressions
6 mo. Timeline
Automotive
Car Recycling Business
+29%
Boosted organic visibility for a car recycling business, generating more qualified leads through targeted SEO strategies.
+29% Organic Traffic
+78% Impressions
3 mo. Timeline
Business Consulting
Professional Consulting Firm
+19%
Enhanced organic search presence for a consulting firm, attracting more qualified leads through strategic content optimization.
+19% Organic Traffic
+86% Impressions
6 mo. Timeline
Fitness
Speediance AU
+66%
Boosted organic visibility for an Australian fitness equipment supplier in a highly competitive market.
+66% Total Clicks
+22% Impressions
6 mo. Timeline
Fitness
Speediance UK
+119%
Dramatically improved organic visibility for a UK fitness equipment brand, driving higher-quality traffic and engagement.
+119% Total Clicks
+135% Impressions
3 mo. Timeline
Fitness
Speediance NZ
+177%
Achieved remarkable growth for a New Zealand gym equipment supplier through strategic SEO optimization.
+177% Total Clicks
+84% Impressions
6 mo. Timeline
Automotive
Car Auction Platform
+32%
Expanded organic reach for a rapidly scaling online car auction marketplace through targeted SEO strategies.
+32% Impressions
+5% Clicks
6 mo. Timeline
E-commerce
Boiler & Heating Spares
+18%
Improved organic clicks for a specialist heating parts supplier by tightening catalogue structure, page relevance and long-tail search coverage.
+18% Clicks
+10% Impressions
6 mo. Timeline
Local Services
Pest Control Recovery
+128%
Recovered organic clicks after a Google core update by tightening service relevance, technical health, local intent coverage and trust signals.
+128% Clicks
+147% Impressions
6 mo. Timeline
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